Sunday, January 29, 2017

Premier League Number Concept

So the Premier League is halfway through a season with their new great bold branding. The numbers are the only thing that didn't change, which is weird because they still feature the old full body lion. I'm not sure what the point is but they have to be working on something for next year.

Couple of take aways from the branding is that there are two versions of the lion logo, which makes the mane of the lion the darker bit whether on light or dark. Theoretically it would be easy since there are 5 colors used, and each one really only works on either light OR dark kits.

Their branding features this big lightning bolt thing, which is featured here.

Making me want to try and use it in some way. So here is what I came up with below.

The bolt is  in the same position on every number, and would make it uniquely Premier League. Major  League Soccer has a stroke going across the number, so it was done in the same vain. Let me know what you guys think, and feel free to post your own if you want!

Quick little revision with thin numbers