Thursday, March 19, 2015

A-League - Melbourne City

The newest brand in the current A-League! Manchester City bought the Melbourne Heart(which I would much rather do a concept for) before this season. I didn't know how much I could change. I kept the logo, with the biggest change being replacing navy with black(there's a lot of blue in this league, so this helps). Sydney FC said they didn't want the new team to wear light blue, so City settled on a jersey that looked like a clash jersey for their parent club, and I didn't change it. The clash is a throwback to the Heart's classic Southampton looking kits. Turns out, that's what the team uses now. This seemed like a real easy concept, and I liked the brand enough to see it not change.

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